HK Magazine Tablet App for iPad and Android
HK Magazine Tablet App for iPad and Android

Social Media Week Hong Kong 2012

Calling all Hong Kong wire-heads: it’s time to momentarily go offline, as Social Media Week (SMW) is upon us. Get ready for five days’ worth of exciting new programs, talks, gatherings and activities—all in the mighty name of social media. Already in its third year, the bi-annual SMW has gone internationally viral, with more countries participating this year.

However, if you’re not entirely similar with the latest social media fads and hot-off-the-press news concerning the latest apps, then here’s a brief introduction to the frenzy that lies ahead.

By Lisa Lee | Feb 09, 2012

Share this article
  • Social Media Week Hong Kong 2012

SMW is a collaborative, co-curated affair with multiple conferences occurring around the world simultaneously. And it’s all about the every day social media user, which is what makes it such an exciting event.

Anyone who regularly taps away on Facebook or Twitter will almost certainly be interested in the current social media scene and what the future holds for it. Like all modern technology, it’s a rapidly changing platform that’s ever evolving on an almost daily basis.

In the short span of three years, SMW has expanded to 21 cities, bringing together contributors from almost every continent, garnering further international interest and several noticeable speakers, even those from outside of the social media field. Examples include president of Smile-or-Die Dick Glover, Facebook vice-president Fabio Freyre, founder of Myspace Jamie Kantrowitz, Questlove from the band Roots and Alec Ross, Senior Adviser of the Innovation department in Hillary Clinton’s office. With such a diverse range of speakers, it goes to show the increasing significant impact the social web is having in the way we communicate and make decisions.

Hong Kong participated for the first time in SMW 2011, which proved to be a great success. It included speakers such as Frank Rose, contributing editor of Wired magazine, and Olivier Legrand, general manager for Asia at Wall Street Journal Digital Network.

Hong Kong SMW 2012 heralds a plethora of talks and events that will definitely get HK people tweeting, kicking off with a Top Secret Family Youtube Event and an inaugural cocktail opening thanks to Facebook. There will be a series of how-to programs, from building a social network, knowing how to generate successful media competition to creating Facebook apps. Fashion blogging, music, photography, impact on global movements, even participating in a social experiment involving Twitter, almost all sectors are included. And with Nokia helping to wrap things up on the last day at Kee Club, this is the one event in your social media calendar you cannot afford to decline.

Attendance is free to most SMW hosted events, but attendees must register for each event they wish to attend. Go to for more information.

Related Articles

Buffer: Social Media Secretary at Your Service
Top Must-Have Hong Kong Apps

Interview with Ranee Chung of the Open Bar App
Jamie S. and Casey Lau of Twitter Drinking Hong Kong

Related Articles

Instagram Your City and Win a Trip Across The World
Social Media Week is getting ready to celebrate their sixth global event with the help of Instagram. They are asking users of the popular photo-sharing app from around the world to Instagram their cities for a chance to win a…
Interview with Ranee Chung of the Open Bar App
HK Magazine: Can you please tell us more about Mercury Media? Is the Open Bar app the company’s first project? Ranee Chung: Mercury Media Limited is a new media company. The company focuses on producing the latest trends in mobile apps…
Social Media Week Hong Kong 2012 Starts Today
Basically the event is like one huge festival with performances by Blogger, YouTube, Instagram, LinkedIn, MySpace, foursquare and headlining acts by Facebook and Twitter. Only instead of music, you get social media stuff. What is Social Media? We all know…
Savvy With Social Media?
Do you have a Facebook account? What about Twitter? Still got that Myspace account? Do you post photos on Flickr, or do you regularly tell people where you are on Foursquare? If you answered "yes" to any of these questions, then…
Hong Kong Rugby Football Union Releases App For iOS And Android
Named the Hong Kong Rugby App, it is a mobile destination for a variety of rugby news, multimedia, and social media updates, covering not only events like this weekend’s Sevens, but also the British and Irish Lions match against the…
HK Magazine iPad App
HK Magazine Vintage Covers
Barfly App by HK Magazine